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Business Analyst

Date: Dec 5, 2018

Location: London, GB, GB

Company: IGT

Req #: 58750

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IGT is the global leader in gaming. We enable players to experience their favorite games across all channels and regulated segments, from Gaming Machines to Lotteries to Interactive. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has over 12,000 employees.

The PlayDigital Business Analyst will be responsible for capturing the business requirements from Interactive iGaming and iLottery customers who are looking to source IGT’s front end Portal and Mobile App solution as part of their offering. This role will be based within the PlayDigital platform team and will require the Business Analyst to be involved in capturing the customer requirements and documenting them for approval and distribution both internally and externally.  Documentation will include, but will not be limited to drafting product specifications, Functional Specification Document and Editorial Requirement Documents.


  • Participate in customer workshops and requirement planning meetings with product managers, ADM’s, product specialists and architects
  • Responsible for capturing business requirements from customers and documenting these for final sign off.
  • Develop Functional specification documents with user journeys, user stories, data flows, sequence diagrams and Editorial requirements on web applications.
  • Act as a link between business customers and Digital Development teams on web-based projects
  • Duties include producing user stories, wireframes and functional specification documents for development teams to understand project requirements
  • Develop standard reports based on Key Performance Indicators (KPI’s)
  • Provide integrated marketing analytical solutions across digital channels to improve client decision-making.  Good understanding of usability / interaction design is a plus.
  • Understand and evaluate the technical constraints (if any) when discussing proposed solutions and be able to identify these quickly so they can be addressed at project conception.
  • Understand the product features and functionality in detail and be able to discuss this with clients
  • Manage issues and risks related to requirements
  • Exposure with digital marketing and technology; including web analytics, email marketing, search marketing, social media, and conversion marketing.
  • Familiar with standard Project Management principles and practices
  • Excellent Analytical Skills
  • Excellent written and verbal communication and interpersonal skills
  • Excellent organization skills


  • Bachelor of Science Degree with additional Education/Training in a Business Functional Area or equivalent.
  • Three to five years of industry experience documenting requirements in a customer facing role in a related field




IGT is committed to sustaining a workforce that reflects the diversity of the global customers and communities we serve, creating a fair and inclusive culture that enables all our employees to feel valued, respected and engaged.  IGT is an equal opportunity employer. We provide equal opportunities without regard to sex, race, color, religion, age, national origin or ancestry, disability, veteran status, sexual orientation, genetic information, gender identity or expression, and any other personal attributes protected by federal, state, or other laws. We thank all applicants for applying; however, only those selected to interview will be contacted.

IGT (NYSE: IGT) is the global leader in gaming.  For more information, please visit

Job Segment: Business Analyst, Drafting, Project Manager, Front End, Finance, Engineering, Technology

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